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It is reported that Sany China’s largest construction machinery manufacturer, has been named Forbes “Top Enterprise”, already has 30 overseas subsidiaries, products are sold to more than 110 countries, in India, the United States, Germany built construction machinery manufacturing base. The construction of bases in Brazil, but also deepen the internationalization strategy of its major initiatives.
Spring flowers, the global financial crisis with the cold winter lopsided. The construction machinery industry, in addition to the Chinese market in a crisis maintained a contrarian growth, overseas markets are also affected to varying degrees. However, with the gradual recovery of the global economy, international construction machinery industry is also in the wake of spring. Domestic construction machinery manufacturers unanimously recognized: the overseas market is still a vast reservoir of potential for development. Leading construction machinery manufacturers have to seize the international market, both branches, plant, or exports, are actively participating in international competition, hoping to place a huge market, but also will push China’s national brand the world.
Sany Heavy Industry 200 Million U.S. Dollars Plant in Brazil to Enter the International Market to Become the Fourth Leg
February 22, 2010, Sany Heavy Industry and the largest city of Sao Paulo, Brazil signed a “200 million U.S. dollars in Sao Paulo state construction machinery manufacturing base” of the investment memorandum of intent. This is a 31, following in India, the United States, invest and build factories in Germany after the fourth leg to enter the international market, is currently the maximum amount of a company’s overseas investment. In addition to Chinese and Brazilian a favorable investment environment, but also in Brazil, Chile, Venezuela, Peru and other South American countries have established subsidiaries based on the manufacturing base through the establishment of R & D to further improve the global marketing services network, the only way. Straight to the point of foreign investment is 31 different from other methods of construction machinery business expansion, 31 were selected using their superior resources to a foreign country the advantages of integration of other resources, with international resources to enhance their internationalization.
Shandong Heavy Industry Mpened its First Branch in Southeast Asia
March 25, Weifang – Baudouin (Singapore) officially launched in Singapore. This is Shandong Heavy Industry Group, was formally established last year after the establishment of the first subsidiary in Southeast Asia, marking the establishment of a global brand in Shandong Heavy Industry towards the goal of internationalization has taken an important step. Shandong Heavy Industries will use this as a platform, set up in Southeast Asia sales service support centers, logistics distribution warehousing centers, training centers and re-manufacturing center, to open up new business space.
Tan Xuguang chairman said in his speech: Weifang, Shandong Heavy Industry Group – Baudouin (Singapore) Corporation established, Weichai will take full advantage of this development platform for Singapore companies to quickly enter the ASEAN Free Trade Area, and constantly develop and improve the adaptation characteristics of the region’s products, the introduction of international talents, win-win development with domestic and foreign partners, in the next 5 to 10 years, will gradually establish a global manufacturing and service system, to achieve the international goal of global brands, effectively the Shandong Heavy Industry Group into a world-class international equipment manufacturing group.
In non-subsidiary of United Heavy Conan officially opened in Johannesburg
March 12, the joint re-registration process Conan formally adopted by non-affiliates of the South African local government’s approval to run smoothly into the legitimate stage. Subsidiaries in the United re-registration of approved non-Conant, marking the international development of joint strategies in the implementation of the process has taken an important step for the localization of joint development in Africa has laid a solid foundation. South Africa is Africa’s most developed countries now is to connect the East, the Western Hemisphere an important transit base. In addition to its strong market demands, relying on the Southern African free trade alliance and close to zero-tariff policy of the country, southern Africa’s radiation is very conspicuous. Foreign companies in joint development of South Africa is also the agent for the local market share, establishing the United brand laid a solid foundation.
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